Crane market showed a slow upward trend
Source：互聯網 Published：2014-04-24 Views：28
In the world of crane machinery is often a member of the people of interest. When driving along the highway there will always see their shadow , they are bulky , running at the construction site or in the middle of a high-rise building construction project full of some cities. They seem to attract everyone, perhaps because we all know what the crane is and what it can do - to improve something very large and heavy , sometimes staggering heights.
Crane is a difficult competitive market place , not even easy to analyze . Those competitors and global supply from Japan, Europe , the U.S. or China cranes were competition. The cost of the machine itself is huge, every single transaction and the sale of a machine is enough to have a huge impact on the vendors in the competition .
There is another one crane market laws - the machine almost permanent use . Cranes use 25 or even 30 years after the still maintain good performance , which makes the sale of new equipment to be a very challenging industry .
From the architectural point of view, especially for non-residential buildings , in order to speed the decline in the North American economy in the crane market is difficult to imagine what can be expected . Also there is another problem , before the recession crane rental company in the old machine to reduce the company has done a good job , but for the future purchase of a new model . Crane rental company or dealer leasing company is currently a great need for new devices? It is not difficult to find the answer.
However, the good news is that these machines have passed a few years selling low , and always appears after a recovery , even if the more moderate recovery in performance. When some improvement in the construction industry , nor is it the beginning of the fastest growing crane projects . In fact on machine sales, is the latest crane began to develop normally , the same process in a recession , the crane was often late affected. Crane 's performance is often the beginning or at the end of the recession gentle warming to lag behind other types of machinery.
Compared with 2011 sales in North America , lattice boom crane sales in 2012 grew by 16 %, while the ratio in recession lows of 2010 , less than 200 units sold increased by nearly 40%. Increased by 40% in two years to be overlooked , because the industry appears very dismal record sales in 2010 , compared with 2008 sales 70% below the peak . It's like watching your favorite basketball team score of 100 and the next night tonight, scoring only 30 same.
Off-road crane sales in 2012 rose by about 20% , while 50% higher than the market trough in 2010 , only about 750 were sold during 2010 . Second, in percentage terms , has reached a very strong recovery , but the rewards are sold by calculating the number of units rather than percentages.
Most other types of cranes ( all terrain , hydraulic truck cranes and industrial moving ) in 2012 sales trends are similar to those mentioned above, so the key is to crane operations have been improved , but before it began distributing sales incentives as well as long way to go .
Look at these vendors, large companies that occupy most of the North American market is the Manitowoc Crane Grove its subsidiaries , Terex Cranes company , Link Baxter , Tadano , Japan Kobe Steel , Liebherr and Sany . The first three companies located in the United States and has been committed to the crane business. But now, we have Tadano and Kobe Steel , Germany and China 's Sany Liebherr from Japan , as they continue to introduce new products , these companies are playing an increasingly large in the market effect.
For lattice-boom cranes, Manitowoc occupy more than 30% of the market has become leader, followed by Japan Kobe Steel , Link Baxter , Liebherr and Sany . Based on 2012 estimates , these five companies accounted for 94% of the North American lattice boom crane sales share.
In the field of off-road cranes , Grove company , Terex Corporation and Link Baxter is the leader , holds 85% of the total market share , Tadano and Sany behind these three companies.
All Terrain Crane is a very interesting product . In Europe and some other parts of the world , is the most popular all-terrain crane crane . All terrain crane is extremely expensive , but it does not seem to deter overseas buyers purchasing this machine . Less than a quarter of off-road all-terrain crane cranes annual North American sales in 2012 . In contrast, in Europe, all terrain crane annual sales is about five times off-road cranes . Grove , Liebherr, Terex Corporation is a U.S. domestic all-terrain cranes major companies. All of the company's machines from Europe.
Though I still keep the North American market for 2013 , including almost all types of cranes , including a slight decrease in sales of mechanical point of view , but I also keep the crane demand in the next five years will slowly increase this positive view, close to ( but not exceeding ) high level of sales in the late 2008 's . I also believe that the company will continue to be the giant of the strongest contenders in the crane industry .
But it is likely to be some currently only has a lower market share of the company, will grow more competitive in the future than at present .
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